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For Immediate Release

Media Release

LIVE ANIMALS FROM MUSKOKA WILDLIFE CENTRE TO VISIT SCIENCE NORTH THIS SUNDAY

For Immediate Release AUGUST 20, 2007

LIVE ANIMALS FROM MUSKOKA WILDLIFE CENTRE TO VISIT SCIENCE NORTH THIS SUNDAY

SUDBURY, ON – As part of a provincial initiative designed to help organizations enhance their tourism products, Science North will be bringing live animals in from the Muskoka Wildlife Centre on Sunday, August 26th. Among the live animals being brought to Science North for the weekend are a lynx, red fox, groundhog, peregrine falcon and great horned owl, animals whose habitats edge on the Arctic. This event complements Science North’s polar exhibition, Ends of the Earth: From Polar Bears to Penguins, and is included with science centre admission – free for Science North Members. Ends of the Earth is also included in science centre admission.

Presentations are scheduled in Science North’s Inco Cavern for 11:30 a.m., 1:30 and 3:30 p.m. on that day. The 30-minute presentations will be about the animals, their lifestyles, and adaptations for survival in Northern and Arctic environments. There will be a question and answer period after each presentation and an opportunity to take photos.

Science North will broadcast its Sunday, August 26th live animal programming to the Cochrane Polar Bear Habitat in real-time over the Internet using a webcasting studio, with the goal of enhancing the visitor experience at both facilities and attracting more visitors. The webcasting studio at the Cochrane Polar Bear Habitat will be in operation until September 3, 2007, when a new attraction will be chosen to broadcast programming to, and from, the webcasting studio at Science North.

The Minister of Northern Development and Mines, the Honourable Rick Bartolucci, announced a $90,000 investment by the Ontario Ministry of Tourism in the webcasting project in early May. The funding is part of the province’s Celebrate Ontario initiative, a one-time $4-million project that will help renew and revitalize the province’s existing festivals and events, with the goal of helping organizations enhance their products by creating new experiences to attract residents and visitors to Ontario.

About Ends of the Earth
Ends of the Earth: From Polar Bears to Penguins is a 600 square metre (6,000 square foot) travelling exhibition developed and produced by Science North. Ends of the Earth takes visitors from one end of our globe to the other to explore the fascinating (and cold!) worlds of the Arctic and Antarctic, through interactive and artifact-based exhibits and multimedia experiences. It explores the unique nature of the Earth’s polar regions, the current science being undertaken there, and these regions as indicators of climate change on our planet. Ends of the Earth made its world debut to the visitors at Science North on March 1, to coincide with the start of International Polar Year and will remain at Science North until September 3, 2007, when it will embark on a North American tour.
The Supporting Sponsor of Ends of the Earth is Quark Expeditions (www.quarkexpeditions.com). Ends of the Earth is funded by the Northern Ontario Heritage Fund Corporation, and the Government of Canada through FedNor and the Canadian Heritage programs.
For more information on the August 26th live animal presentations at Science North, please visit http://sciencenorth.ca/zoo. For more information on Ends of the Earth: From Polar Bears to Penguins visit http://sciencenorth.ca/polarbearstopenguins on the web.

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Stephanie Deschenes
Science North
Sudbury, ON P3E 5S9
(705) 522-3701, ext. 277
deschenes@sciencenorth.ca

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Media Contact:

Christine Catt
Marketing Specialist
Science North & Dynamic Earth
(705) 522-3701 ext. 227
catt@sciencenorth.ca
sciencenorth.ca

Science North is an agency of the Government of Ontario and a registered charity #10796 2979 RR0001. Dynamic Earth is a Science North attraction. IMAX® is a registered trademark of IMAX Corporation.

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